SFR is a French telecommunications operator. The operator and Internet access provider SFR still holds a dominant place in the telecoms market.
To train SFR sellers in sales and customer relations.
Sales teams
This tool enables sellers to practice their direct sales approach (script), while learning from their mistakes instantly.
Created 10 years ago, Spotify is today the world leader in music streaming with a presence in more than 50 countries.
To show Spotify customers how algorithms allow "targeting" ads effectively.
Customers and prospects
Virtual Reality Music Moments takes you to a Spotify Showroom. Each piece highlights the functionality of the Spotify algorithm that offers specific advertising depending on what the user is currently doing. The solution makes it possible to present offers, advertising formats and targeted strategies in an immersive and innovative way.
FM Logistic is a French company that provides storage & handling, co-packing & co-manufacturing, transport & distribution services.
It's a communication and marketing tool with an integrated Back-Office to bring the experience to life and update it independently.
Experience developed for B2B
The FM Logistic virtual reality experience allows you to show an overview of the group's logistics chain. The application has an educational purpose for internal teams as well as for the group's customers. It is able to tackle a wide range of goals with main innovation and Human Resources.
Franprix is a network of ultra-local stores mainly located throughout France.
To train Franprix employees in the proper running of a store.
Sales forces
The Franprix sales training takes us to one of its stores just before the midday rush. You are Emma, a saleswoman. By inspecting the store, you must find the non-conformities to ensure the proper functioning of the supermarket for midday customers.
RMC sport, RMC and BFM are part of the Altice France group, in which SFR Group brings together telecoms and media activities.
Immersive discovery of the RMC Sport recording studios
SFR employees
In collaboration with the Manzalab development teams, we're filming in 360° for a virtual and interactive tour of the RMC Sport recording studios. This experience enables SFR employees to immerse themselves in the midst of programs and recording studios that are usually inaccessible.
The National Museum of Natural History is a French institution for teaching, research and dissemination of natural history scientific culture. Founded in 1793 as a continuation of the Royal Garden of Medicinal Plants created in 1626, it's one of the oldest establishments of its type in the world.
Immersive visit to the Great Gallery of Evolution in stereoscopic 360° video.
The general public
The National Museum of Natural History opened its doors to us to shoot a stereoscopic 360° film in the Great Gallery of Evolution. We follow the movements of a student through this magical place enhanced by stereoscopy. The lighting in this large gallery was specially adjusted for optimal image quality in 360°.
The Régie autonome des transports parisiens is a public industrial and commercial establishment of the State operating part of the public transport network in Paris and its suburbs.
Immersive trip through a bus depot.
Internal
RATP asked us to produce a short presentation film in 360° video with stereoscopic effects at the new Porte d'Orléans bus depot.
FM Logistic provides logistics, transport and co-packing solutions.
To help FM Logistic explain their business.
Future employees and customers
In collaboration with the Manzalab development teams, we're filming in 360° for a virtual and interactive visit to a logistics warehouse. Immersion in the site enables you to visit the co-packing room and accompany a package until it leaves. This 360° video tour complements the 3D virtual reality immersion of the reception.
The French Agency for Biodiversity (AFB) became the French Office of Biodiversity. With regard to monitoring, preservation, management and restoration of biodiversity in terrestrial, aquatic and marine environments, this public establishment contributes, to balanced and sustainable water management in coordination with national policy to combat global warming.
To report on the measures to be taken to preserve Posidonia seagrass meadows
Boaters and yacht captains
A film warning about the disappearance of Posidonia meadows off the coast of the French Riviera. An underwater and aerial immersion that raises awareness of the damage to biodiversity caused by human activities and the need to develop effective solutions.
Groupe Claire - Sainte-Lizaigne is a renowned manufacturer in the connection of water networks on behalf of the main water distribution groups, communities, specialized distributors and public works companies.
To describe the group's businesses with a common thread.
The general public and institutions
An educational film to describe the different businesses of Groupe Claire. How are water networks equipped? How are water networks monitored? And how are networks managed remotely? The film provides animated responses illustrating the chain of group speakers, etc.
Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.
To combat prejudices that are harmful to diversity.
All managers, men and women.
To encourage the inclusion of people suffering from discrimination through multiple scenarios. An immersive role-playing game on various stereotypes and situations. A 3-minute experience to appreciate how stereotypes govern our thinking at work, and how much these stereotypes influence our choices and reactions…
ArcelorMittal is the world's largest steel producer.
To communicate the brand identity and ArcelorMittal products in an innovative way.
Customers and prospects
In the ArcelorMittal showroom, you'll discover a space faithful to the company's values. Videos explain the brand and operations of ArcelorMittal. And a lively race between three cars in the middle of the showroom is used to show the difference between the competitors' products, basic products ArcelorMittal and premium ArcelorMittal products.
Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.
To combat stereotypes that are harmful to people with disabilities.
Managers & employees
A behavioral serious game deployed in virtual reality. We deploy 5 sketches, one for each large family of stereotypes that people with disabilities or their employees may face. The manager acts out a sketch by drawing of lots that makes it possible to avoid telling the end of the sketch to their colleagues.
Nespresso is a trademark of the Nestlé Products Company. Positioned in the coffee pod market, it sells coffee machines using aluminum capsules.
Immersive sales techniques in the showroom
Sellers of the brand
We offer a 360° film on sales techniques for the Vertuo machine from the Nespresso range. The film was shot in the showroom with the entire range of machines.
Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.
To combat stereotypes that are harmful to the LGBT community in business.
Managers
Creation of an immersive role-playing game on LGBT stereotypes. A 3-minute experience to realize how stereotypes around the LGBT community influence our thinking in the workplace.
Electricité de France is a French company, the leading producer and supplier of electricity [NC1] in France and in Europe. Enedis is a 100% subsidiary of EDF responsible for the management and planning of 95% of the electricity distribution network in France.
Immersive discovery of an autonomous mini-power plant.
EDF/ENEDIS customers
We transport you to the small island of Semaru off the coast of Singapore to visit the EDF and ENEDIS installations. The prototype of a mini-power plant (Masera project) enables independent production of electrical energy for isolated locations. We produced a 360° interactive tour of the site, enriched with interactive media to better understand the operation of the plant.
Janssen, a pharmaceutical company in the Johnson & Johnson group, is dedicated to the research and development of innovative products for tomorrow's healthcare
To raise the general public’s awareness of the difficulties of social interpretations experienced by patients with schizophrenia.
To give practitioners the means to convince their patients of the benefits of monthly treatment.
The general public and people (doctors, families, etc.) in contact with patients suffering from schizophrenia.
We invite you to experience a daily situation through the eyes of Marie*, a woman with schizophrenia.
*Without and with global support.
The mission of the Pierre Fabre pharmaceutical group is to improve access to quality healthcare and medicines for populations in the least developed countries and populations exceptionally plunged into situations of serious health crisis.
To provide all of the key skills to develop empathy for patients and help them overcome their anxieties.
Dental surgeons and their patients
Our serious game is based on the approach of Dr Marie-Claire Hugly, a dental surgeon and behavioral psychologist specialized in the management of patient stress. At the end of the training, players receive a detailed report on their progress, presented by the avatar of Dr Marie-Claire Hugly as well as personalized advice.
Cdiscount is a French online store business
To train Cdiscount employees in sales
Sales teams
To train the sellers of the Cdiscount corner, we designed a 15-minute virtual reality experience that allows two essential points to be improved:
- On the one hand, know-how, mastery of the different processes (appropriate conduct, maintaining the sales area, conducting checks).
- On the other hand, know-how, choosing physical and verbal behavior most suited to each type of customer according to their needs.
DCW is a creator of lighting and furniture.
Virtual tour of the DCW stand/showroom for salespeople.
Privileged customers
A virtual visit to the DCW stand at the Maison & Objet trade show enables customers who didn't have time to come to the stand to discover it and allows others to immerse themselves again in the designer atmosphere of the brand. With this guided tour, salespeople can discover the entire collection.
RATP is a public industrial and commercial establishment of the State operating part of the public transport network. Operating in 12 countries on four continents, the RATP group is one of the world leaders in urban mobility.
To show the evolution of Paris transport since the creation of RATP.
The general public
In the RATP history experience, we show you the history of Paris public transport. Since the creation of RATP, the first omnibuses and the first metro train.
The Simmons Bedding Company is a leading American manufacturer of high-end mattresses and related bedding products.
To enhance the customer experience of the Beautyrest mattress with a phygital experience.
General public
Lying on the Beautyrest mattress in real life and virtual reality, you're immersed in a dreamlike and relaxing experience that lets you enjoy the mattress you're lying on while educating you about its manufacturing secrets.
JCDecaux is a French industrial group specialized in urban advertising, available on various street furniture media.
To help advertisers and customers of JCDecaux to visualize an immersive advertising campaign in different airports around the world.
Advertisers
JCDecaux manages advertising concessions at 26 airports in France and many other countries worldwide. In this context, JCDecaux asked us to film virtual tours in 360° video inside its largest airport concessions worldwide. The goal was to help advertisers plan and select their advertising campaigns by allowing them to view them in any airport as if they were actually there.
Orange is a French telecommunications company.
To persuade Orange customers to switch to Fiber.
General public & sales forces
This experience immersively illustrates the simplicity of the Fiber installation process and the privacy of the device. It can also be used as a training tool for agency advisors.
SFR is a French telecommunications operator. The operator and Internet access provider SFR still holds a dominant place in the telecoms market.
To help SFR customers make the decision to purchase SFR special channels.
The general public
The HUB contains 3 experiences: the first - for 13e Rue - immerses the hub in a thriller-like atmosphere and plunges us into a crime film; the second - for Discovery Channel - immerses us below the surface with sharks in a 360° environment; and finally, a VR experience - for Discovery Science - puts us in a crisis situation on the International Space Station.
The Hub One group is a digital technology operator that supports companies and public and private organizations in France and abroad in their digital transformation.
To explain how Hub One meets the IT and logistics challenges of its partners.
Customers and prospects
In this experience, you're transported to a showroom in the colors of the company Hub One. You'll have the opportunity to watch various videos that explain the range of Hub One's services and expertise. The showroom also has a 3D model of SNCF warehouses to show the operations of Hub One solutions in detail.
Electricité de France (EDF) is the leading producer and supplier of electricity in France and worldwide.
Within the Group, the Academy of Internal Service Trades manages the professionalization of employees in cross-functional functions (IT, human resources management, accounting, real estate, industrial logistics, etc.).
To rebalance the internal customer relationship to contribute to the overall performance of the Group, where each party takes into account the challenges and needs of the other.
- The 11,000 employees of Internal Services
- Their "internal customers": the 100,000 employees of the EDF group
A serious game providing all of the behavioral, relational and organizational key skills needed to establish a shared customer relationship culture:
- 9 modules in which you play the role of Internal Services or internal customers.
- 7 different professions staged in the scripts.
- Each player has his own progress table presenting the modules completed and the badges obtained.
- A futuristic Star Trek-like universe, a humorous and lively tone, that allows players to immerse themselves in an attractive world and approach the themes discussed with openness and peace of mind.
Starlight won the 2016 Deployment Innovation Trophy awarded by the EDF Group Shared Services Department, from among 120 applications in the running.
"We were pleased to work with the Manzalab teams and benefit from their expertise in terms of scriptwriting, artistic creation and project management. The results were able to meet our challenges and our expectations."
The National Agency for Adult Vocational Training (AFPA) is the leading qualifying vocational training organization for adult job seekers and employees in France and in Europe.
To offer educational support to trainers from AFPA, an organization that trains a large number of electricians in the context of replacing 35 million LINKY meters with ERDF.
Any professionals or technicians wishing to acquire knowledge of basic electrical laws and principles of electrical risk prevention.
A serious game to train people in the fundamental concepts of electrical engineering that essential for the electrician profession and to learn to install a measuring device commonly used in electrical engineering.
This electrical assembly game allows you to virtually build a complete circuit, including all specifications of the AFPA Electricity training cycle.
- 7 chapters covering the major laws of electricity; 36 game missions.
- Free assembly mode
- Risk training: identifying, anticipating and guarding against risks
- No time limit to encourage reflection and sharing.
The National Agency for Adult Vocational Training (AFPA) is the leading qualifying vocational training organization for adult job seekers and employees in France and in Europe.
To raise awareness and educate trainees in all aspects of customer relations, from reception to finalization of sales and after-sales service.
AFPA trainees undergoing training in sales professions.
This behavioural serious game places the trainee in a virtual store. The player embodies a sales representative facing real situations.
This behavioral serious game immerses trainees in a virtual store and enable them to play the role of a salesperson.
- 17 scripts
- possibility of playing 7 characters with different roles
- varied and typical sales situations
- variation in customers' mood depending on learners' responses
- personalized interactive assessment
- detailed printable report
- printable educational sheets
- 17 scenarios
- 7 characters with different functions
- Varied and original sales situations
- the customer’s mood is based on the learner's answers
- Personalized interactive report
- Printable detailed assessment
- Printable teaching sheets
A strong partnership with the AFPA Social Learning Lab.
OCS is Orange's 100% cinema series channel.
The new Orange Livebox offers a vast catalog of directly accessible content that users equipped with a Samsung Gear VR can view in virtual reality.
The goal of our client was to materialize the interface of this virtual experience in a breathtaking way.
All users of the Orange OCS channel.
A magnificent virtual living room teeming with details.
An ultra-intuitive, eye-driven navigation interface allowing users to select and view their content.
Modular setting: users can select their environment from a vast choice including, among others, a dream home by the sea, a mansion haunted by zombies, or the Middle Ages atmosphere of the series Game of Thrones!
A production shown in the background of the presentation of the new Livebox by Stéphane Richard, CEO of Orange, during "Show Hello" 2016.
Electricité de France (EDF) is the leading producer and supplier of electricity in France and worldwide.
To raise awareness and train EDF employees in the key principles of competition law.
To allow employees to understand that respect for competition law is a key part of their missions.
The 75,000 employees of the EDF group.
An immersive behavioral serious game lasting 30 minutes with 4 scripts.
- A lively and varied experience centered on real cases
- An online library of in-depth materials
- Self-assessment quizzes at the end of the training
- Content and deployment integrated into the existing awareness raising system.
Accenture is one of the leaders in consulting world.
To raise awareness of "everyday sexism" in business, as expressed by both men and women.
All managers, men and women.
A behavioral serious game, deployed in virtual reality, through which players will perhaps be surprised to play the role of member of the opposite sex.
We deploy 6 sketches, one for each large family of stereotypes that can affect women. The manager acts out a sketch by drawing of lots that makes it possible to avoid telling the end of the sketch to their colleagues.
In a carefully prepared environment, the game offers two types of challenges:
- Identifying comments arising from sexist stereotypes.
- Guessing if the character being played is a man or a woman.
The deployment at Accenture of other “Swaps” for other stereotypes affecting the working world.
The marketing of a “Swap” range by Accenture and Manzalab.
H&M is a leading international ready-to-wear fashion group.
To train H&M salespeople in Customer Relations in stores, focusing on 3 themes: sales management, conflict management and team management.
H&M salespeople in training within the "Department Manager" course, a certification aimed at improving customer satisfaction.
Customer Service Training is a serious game in three sequences that takes place in a fully modeled H&M store.
The player, who plays a salesperson in training, is confronted by various situations.
At the end of their responses, the players receive a personalized assessment, weighted according to multiple criteria: knowledge of the steps involved in the sale, adaptability to the customer, management of dissatisfactions and even team spirit.
Throughout the journey, the players' performance is visible in real time through the mood of their customers.
Within France Télévisions, the leading French audiovisual group, FranceTV Education is an educational platform for students.
To approach the history of World War II with children using a fun educational game.
Children aged 8 to 12 years and their families.
An adventure game with 4 episodes, centered on the main themes of the animated series: exodus, rationing, requisitions, life in the occupied territory, the Resistance, the black market, bartering…
The player takes turns playing Ernest and Colette, the two main characters in the series, and completes a series of missions.
The goal is to find clues, collect objects to unlock stages of the game or even solve mini thinking games (puzzle, infiltration, hidden objects, etc.).
The Emploi Store is a site created by the General Directorate of Pôle Emploi. It offers web and mobile employment and training services from Pôle Emploi and its partners.
To create simulation modules in the "Emploi Store" so that anyone looking for a job can train themselves in job interview techniques and attitudes and approach this crucial step with confidence.
All job seekers.
A job interview simulator covering five professions: salesperson, management assistant, goods delivery driver, accountant and handling agent.
- Personalized experience based on the CV (320 possible experiences in each module).
- Living and realistic situations in modern and original settings.
- A detailed assessment in order to anchor the experience at the end of the course.
- The development can be extended to include new business modules.
- An extension of the modules in virtual reality
- A score of 4 stars on the Emploi Store:
"Very well designed with a choice of relevant answers".
"A very interesting and well-thought-out serious game".
“I found the first preview extremely promising. (...)
A team that always responds, who we can rely on and who also know how to work in a great atmosphere,that doesn't waste anything!”
Sanofi is a leader in the pharmaceutical industry in France, with 49 sites and 28,000 employees.
To raise awareness in patients with CKD (chronic kidney disease) about their pathology and its main consequence: excessive phosphorus in the blood, that requires special food, treatment and an appropriate lifestyle.
To support patients in taking their phosphorus-regulating treatment.
Patients with chronic kidney disease who are treated by dialysis and other methods.
Designed on the principle of "puzzle games" or games of skill, Mission Phosphore is an educational game offering a journey inside the human body.
The challenge: to eliminate excess phosphorus before it's absorbed by the intestines! The player must thus group beads by color representing proteins, lipids and sugars to assimilate and send the phosphorus chelators (regulatory treatment) to beads symbolizing the phosphorus to be eliminated.
After each session, a quiz allows you to accumulate bonus points.
The rhythm of the game accelerates with each move to a higher level.
The game includes 16 levels associated with different meals. These meals contain increasing amounts of phosphorus.
This game makes it possible to de-stress the disease and alleviate the feeling of anxiety linked to the treatments.
Véolia Propreté performs recycling and recovery of waste throughout France at around 500 sites.
To provide dynamic training in mastering safety procedures during the emptying of waste bins at Véolia sites.
Truck drivers picking up industrial waste.
A simulator offering employees a virtual environment allowing them to learn good safety behaviors, as well as to test and verify their knowledge.
- Realistic immersion
- 3 modules covering the collection trade
- Theoretical course, practical course and test phase
- Training report at the end of the course.
This innovative tool is integrated into the toolbox of Véolia trainers; it’s used for training, assessment and re-reception.
It’s easy to deploy and also has the advantage of avoiding mobilizing production equipment for training purposes.
The Webhelp group is a European leader in outsourced customer experience.
To strengthen the managerial efficiency of team leaders, their know-how and their capacity for self-assessment to create better team leadership and call center performance.
Call center agents progressing towards managerial roles.
A behavioral serious game helping people to deal with two managerial issues: the relational aspect and the development of skills.
The player plays a manager and experiences six typical days at work in a virtual environment in the colors of Webhelp.
An internal satisfaction rate of 95% and a methodology acclaimed by customers.